By now, you’ve seen how Nike Boras have become one of the most iconic footwear brands in the world.
But a recent collaboration between Nike and the bororo tribe in the Indian subcontinent could have gone a bit further.
The bororos were in the midst of an epic battle for the title of ‘most feared tribe’ when the collaboration was announced.
The Nike collaboration has not been widely reported, but the team at Bororo was already very aware of the project.
In fact, one of their most vocal supporters even wrote on social media about it, saying that they were “dying to wear the Bora Bororo boots.”
Nike was also not the only brand making an effort to support the Bororo.
The world’s largest retailer, Walmart, has partnered with the tribe, which has also been featured in the film, The Last of Us.
Nike and BororoThe team behind the Nike collaboration had also worked together in the past, for example when Nike partnered with Bororo to create a shoe called The Jungle Book.
However, the Bororos were not thrilled with the partnership.
“The whole Nike-Boro collaboration was just a big joke.
There was no connection between them,” a member of the Borororo team told The Times.”
The Bororo are a very traditional tribe and have been fighting for so long against all the bad things that come from capitalism.
Nike’s idea is to put a brand that is supposed to promote harmony in the country,” said the member of Bororo’s team.
But the Boro are not alone.
The tribe also launched a campaign to have the shoe branded by the iconic Nike company, and this led to the Borori being given the opportunity to design the shoe itself.
The Nike collaboration, as the name implies, was also seen as a move to bring harmony to the tribal community.
“We are proud to be part of the Nike-branded community.
It is important to have an international brand to support our people.
We are proud that our community will be the face of our brand,” the Borora’s member said.
But in reality, the Nike project was not a very successful attempt.
The Bororo, who are not native to the country, were unhappy with the idea.
“Nike is not a native tribe and they are trying to make the company into a brand of harmony.
They are trying their best to make people happy with their designs.
But they are making no sense,” said another Bororo member.”
Bororo is a very tribal culture and they have a lot of history with Nike.
They want to take it one step further and create a brand with a Bora name.
But the way they are going, we are not going to be happy with it,” the member added.
While the Nike campaign was a success, it didn’t bring the Bororas any real joy.
“We were very happy when Nike came to our village and put a sign on our village, but after a while, we felt a little disappointed.
It’s because we are the biggest tribe in India and we didn’t get any respect from Nike,” the other Bororo said.
The Bororor tribe is not the first tribe to be affected by Nike’s partnership.
A similar situation has been playing out in India for years, as both companies have been collaborating with the communities of other tribes to help them fight back against corruption and human rights violations.
“It was a good opportunity to work with the Nike community and to show the world that we are one of those tribes that have been standing up against these corrupt governments and corruption,” the person from Bororo tribe told The Indian Express.
“Our people have to stand up for their own dignity and our rights.”